For their Spring/Summer 2018 Campaign, Miu Miu trekked to the American south to capture Architect, Paolo Soleri’s experimental town of “Arcosanti”. The vision for the town is based on the concept of “Arcology”, the combination of architecture and ecology coming together to reduce our destructive impact on the environment. About the Campaign, Miu Miu says:

“With Arcosanti, Soleri developed the concept of Arcology – the combination of architecture and ecology. It exists today, both in progress and in ruin, as a site for the reevaluation of human impact on land.
Discover the full campaign at miumiu.com.
#MiuMiuSS18 “

Credit

Photography: Alasdair Mclellan

Art Direction: Giovanni Bianco

Set Design: Stefan Beckman

Styling: Fabio Zambernardi & Katie Grand

Makeup: Diane Kendal

Hair: Anthony Turner